YouTube will provide some channels on subscription

The Internet giant Google will announce a paid subscription to some channels from its platform online video service YouTube, the Financial Times said Monday. The announcement, which could come as early as this week, is expected to affect some 50 channels for subscriptions starting at U.S. $ 1.99 per month, according to the business daily quoting sources close to the project.

The platform, which derives most of its revenue from digital video advertising, and should adopt a new funding stream. Without confirming this turn, YouTube told the FT that "was to create a subscription platform that could bring even more quality content (...) for the sake of (his) users and provide creative a new channel for generating revenue for their content, more models based on leasing and advertising. "

YouTube, which has over one billion users per month, already offers since 2011 a series of free channels - a way of preparing the ground for the creation of pay channels.